Joe Karasin
How Manual PPC Bidding Wins Over AI
With all the talk of AI being the best way to do digital marketing, a lot of brands are relying on automation to handle their PPC...
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Joe Karasin
- Apr 21
- 6 min
Reddit Marketing For Small (and Large) Businesses
Reddit is still largely underutilized by businesses. What is Reddit? Why should you use the platform to market your business? We'll dive...
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Joe Karasin
- Jan 5
- 4 min
Get Press Coverage For Your Business
How PR can boost your rankings & get you on the map One of the biggest challenges for any business is being covered by the press. Press...
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Joe Karasin
- Jan 7, 2021
- 3 min
Google Local Services Ads
Google has been promoting a new ad for certain business classes called Local Services Ads.
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Joe Karasin
- Dec 1, 2020
- 3 min
Google Dynamic Search Ads
Dynamic search ads are being promoted heavily by Google. This is an ad format that could benefit many businesses that do not have a...
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Joe Karasin
- Nov 11, 2020
- 8 min
Digital Marketing For Attorneys
Digital marketing for attorneys can be difficult. There are thousands of firms competing for the same pool of potential clients. Personal...
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Joe Karasin
- Nov 2, 2020
- 4 min
Life Insurance Lead Generation
Digital marketing for life insurance sales is not always easy. A highly competitive vertical, it can cost a considerable sum to generate...
259 views0 comments
Joe Karasin
- Oct 16, 2020
- 4 min
Digital Marketing Myth #1-Niche Marketing
Digital marketing is rife with myths. One of the most persistent is the myth of the niche marketer.
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Joe Karasin
- Sep 26, 2020
- 4 min
Google Ads for Real Estate
Google Ads offers significant benefits for real estate lead generation and advertising.
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Joe Karasin
- Sep 17, 2020
- 5 min
App Store Optimization
Over 2 million apps exist in the major stores (Google Play & Apple App Store). Getting your app noticed is no easy feat. Below, we...
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Joe Karasin
- Sep 6, 2020
- 4 min
Google Ads Retargeting
Retargeting with Google Ads offers you powerful ways to stay connected to consumers.
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Joe Karasin
- Aug 24, 2020
- 4 min
YouTube Channel Optimization
Optimizing your YouTube channel can lead to significant growth for your brand. Learn how to supercharge your channel.
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Joe Karasin
- Aug 17, 2020
- 5 min
YouTube Ads
YouTube is a great place to market your business, no matter what vertical you're in.
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Joe Karasin
- Aug 9, 2020
- 5 min
10 Lead Generation Tips
Lead generation has become harder. Use these 10 tips to help you generate more leads.
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Joe Karasin
- Aug 3, 2020
- 4 min
Google Ad Extensions
How can ad extensions make your Google campaigns more effective?
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Joe Karasin
- Jul 30, 2020
- 3 min
Responsive Search Ad Updates
Responsive search ads have been given new features. See how they can benefit your business.
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Joe Karasin
- Jul 27, 2020
- 3 min
Responsive Search Ads
If you had the ability to put the perfect ad in front of the consumer at the perfect time, would you want to do that?
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Joe Karasin
- Jul 24, 2020
- 4 min
Google Ads Attribution Models
Conversion attribution is key to knowing what ads are successful and understanding the customer journey.
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Joe Karasin
- Jul 20, 2020
- 3 min
Google Call Ads
Google call ads have undergone recent changes. Learn more about them and how they may be even more effective now.
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Joe Karasin
- Jul 13, 2020
- 5 min
Bidding Strategies For Google Ads
There are quite a few bidding strategies available within the Google Ads platform. Understanding what these are and how they work will...
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